Brady UX led a comprehensive redesign of the 1st90 mobile and web applications, with Brady Starr at the forefront. The project focused on enhancing user engagement and usability by integrating various features that elevate the overall experience. The redesign incorporated Foozi AI, which personalized learning through adaptive paths, interactive quizzes, and content recommendations. It also introduced a community feature that facilitated social interaction and collaboration via discussion forums and group projects.

To further improve user productivity, a to-do list with habit formation tools was implemented, featuring customizable trackers and reminders. The profile section was transformed, allowing users to monitor progress, track achievements, and set personal learning goals with personalized dashboards and badges. The login and onboarding experience received significant upgrades, including custom visuals, dynamic background videos, and a simplified signup process to improve acquisition and retention.

Additionally, the redesign included an all-paths navigation system, enabling users to explore and choose courses based on their interests. Library and document management were enhanced with better categorization, search functionality, and user-friendly interfaces, while a dark mode feature was introduced to reduce eye strain. Custom in-step features, such as polls and surveys, were also added to increase engagement and gather feedback during the learning process.

Brady Starr's approach was grounded in user-centric design, supported by extensive research and modern trends. The result was a cohesive visual identity across both platforms, ensuring a seamless experience for users. This project highlighted Brady UX's ability to deliver innovative design solutions that cater to diverse user needs, ultimately boosting user retention and engagement.

For more details, visit the 1st90 Mobile and Web App Redesign project below: